NEWS

What Is Your User Experience?
We are surrounded by machines. Our most minor requirements to the most complex tasks are negotiated in a technological language. In some circumstances our knowledge of this mechanistic contribution is negligible, but more and more we are drifting into an environment shaped by a new reality, engaging in a daily routine of interaction and reliance on computer technology. It is hard to even imagine a pre-digital world, a time and place shaped by a diminishing time and space. As the new language writes us a new reality, we are faced with having to realize the crux of our situation, asking ourselves the obvious and universal questions of what, where, when, and how will we factor into the new equation, which calculates the sum of the relationship between man and the machine.

What is your experience as a human user interacting with a computer?